Ritz-Carlton’s Video ‘Miao’ Celebrates a Memorable Stay
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Singing chef? Acrobatics complete with flips? Ritz-Carlton has it, in a fun video they’ve recently released. Wanting to bring their brand to life, Ritz-Carlton had a performing arts group put on a show that tells the story of a memorable stay for two guests at a Ritz-Carlton in less than 2 1/2 minutes. The video is titled ‘Miao’, which translated from Mandarin means mysterious and full of wonder.
The performance finale was done in front of a live audience outside the Ritz-Carlton Shanghai.
Here’s a link to Ritz-Carlton’s Miao performance.
What did you think? I thought it was fun, lively, and portrayed the passion and luxury of the brand. Besides, when is the last time you saw a roller-skating waiter??
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